Creative confidence: How to navigate imposter syndrome Life in the agency world can be both exhilarating and demanding. The fast-paced environment... Industry Insights
A proud moment for the Sparks as we achieve Great Place to Work® Certification A significant milestone in our ongoing commitment to fostering a positive workplace culture... Industry News
Hallucination Vs Truth: The Realities of AI Hallucinations If you’ve not heard this term already, it refers to “a confident response by an AI that does not seem to be justified’... Industry Insights
Industry Snapshot: Is AI a threat to the creative industries? AI has certainly come a long way since its inception but remember it isn’t AI taking people's jobs, it’s the humans who use... Industry Insights
Honest words from a working mum 20 months ago my little girl, Matilda, came into the world. I’ll spare you the details of the long labour, the rollercoaster of... Insights Industry
Trends of 2023 The start of a new year brings excitement as to what this year holds in the field of design from technology & ai... Industry Insights Branding
How to cope in client services Working in client services isn’t easy. The world of account management is a dynamic and challenging place. It’s fast-paced, full on and... Industry Insights Our Work
Celebrating 20 years with a new look for Spark We are delighted and proud to unveil a brand new look for Creative Spark. After 20 years, we felt it was time to... Industry News Spark
Life at Spark: Charlie Seal (An Intern’s View) Since the start of Spark, we've offered design internships and placements to people looking for hands on experience at creative agencies. This... Industry Design Interns View
