Perfecting the junkyard look
Junkyard Golf Club's unique blend of genuinely crazy golf and cocktails needed a website that would convey the full offering with just as much punch-in-the-face colour and attitude as the experience itself. Their iconic neon flashes and graffiti flourishes gave us plenty to work with for two online films too. Created to spread the word about new venues in Oxford and Manchester, the films feature giant golfers putting their way around the best bits of both cities.
WHAT WE DID
Plenty of monster headlines
We knew this was no place for subtlety, so we splashed big, colourful headlines wherever we could, making the most of the off-beat tone of voice.
The team at Creative Spark have been an increasingly important asset for Junkyard Golf Club during a rollercoaster of a year with lockdowns, tier changes & the business being at the forefront of closures during a national pandemic. The digital campaigns worked on with Spark have definitely contributed to ticket sales, including improved social paid ad strategy and website development, and they understand our brand identity. Thanks guys!
Camera tricks up our sleeve
Using green screen jiggery pokery, our models were able to putt their way around iconic landmarks in each city. Since the bespoke cocktail menu at Junkyard Golf Club is such a key part of the offering we had actors use red cups, which nodded to this without overdoing it.