Hale Country Club and Spa
![Hale Header](https://creativespark.co.uk/wp-content/uploads/2022/06/Hale-header-600x316.jpeg)
Hale Country Club is a spa with a difference, which meant its brand couldn’t look like any other.
Hale Country Club and Spa is an independent, family-owned business that aims to be the very opposite of the large corporate chains. Nestled in the heart of the Cheshire countryside, it has indoor and outdoor swimming pools, a range of classes and treatments and a contemporary food and drink offering. The club came to us wanting a new brand persona to reflect their professionally friendly approach and their premium services. We set to work, creating a crest logo that evoked a sense of quality and heritage then pairing it with both an approachable tone of voice and quality photography. The result oozed prestige, but without compromising its friendly, down-to-earth personality.
![Hale 1](https://creativespark.co.uk/wp-content/uploads/2022/06/hale-1-600x309.jpg)
![Hale 2](https://creativespark.co.uk/wp-content/uploads/2022/06/hale-2-600x309.jpg)
![Hale 6](https://creativespark.co.uk/wp-content/uploads/2022/06/hale-6-600x309.jpg)
![Hale 3](https://creativespark.co.uk/wp-content/uploads/2022/06/hale-3-600x309.jpg)
![CS Website Case Study Hale Country Club 04 1886×1440](https://creativespark.co.uk/wp-content/uploads/2022/06/CS-Website-Case-Study-Hale-country-club-04-1886x1440-1-600x458.jpg)
![Hale 4](https://creativespark.co.uk/wp-content/uploads/2022/06/hale-4-600x309.jpg)
![Hale 2 2](https://creativespark.co.uk/wp-content/uploads/2022/06/Hale-2-2-600x309.jpg)
![Hale 5](https://creativespark.co.uk/wp-content/uploads/2022/06/hale-5-600x309.jpg)
![Hale 3 2](https://creativespark.co.uk/wp-content/uploads/2022/06/Hale-3-2-600x309.jpg)