Building a Company Name An inside look with branding and design agency owner Neil Marra on company naming. 19 year’s experience in getting the name right. Looking... Industry Branding Our Work
Who cares about performance reviews and appraisals? Let's face it. Appraisals are boring. A waste of time for everyone involved: the employer and the employee. They only really happen in... Industry
Advertising is a joke If you like a joke, you pass it onto someone else. In advertising we call this going viral. You also warm to... Fun Industry Advertising
The Art of Grabbing Attention Last week, our Creative Director, Adam, went on a course at D&AD. Here's what he had to say about it : "Last week... Fun Industry Advertising
The Insta-Grab Effect: You have exactly 10-15 seconds to make an impact. As someone who uses Instagram pretty much every day, I've seen a massive increase in brands turning to Instagram "Stories" to boost engagement... Industry Advertising
Our Wonder Women In honour of International Women's Day yesterday and Mother's Day on Sunday, the Sparks wanted to do a shout out to the first... Fun Industry
Can advertising not stand out too much, please? By Adam & Claire We had an interesting debate recently with the team about pushing boundaries in advertising. No matter what our research... Industry Advertising Our Work
Making the Move from Designer to Account Manager "So, how come you made the move to client services?" This question taunts me whenever I mention that I'm an Account Manager with... Industry
Salut(e)! Au revoir! Our new CD, Adam, has something to say about the new Leeds United crest : I’m always a little bit reserved when I... Our Work Design Industry Branding Advertising
